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Podcasting Insights with The Podmaster: growth advice for people and brands
Podcast Listener Pet Peeves: What Bugs Us Most?
"Be authentic - just publish" is terrible adviceWhat’s worse than a bad hair day? A bad podcast! If you want to read the report this episode is based on, go to podmastery.co/peevesIf you’ve ever hit play on your favourite podcast only to have your ears assaulted by terrible audio or a host that rambles like they’re auditioning for a talk show, you’re not alone. We put our feelers out there with a survey of 300 podcast lovers to find out exactly what makes them rage-quit a show. Spoiler alert: bad audio is the number one culprit. In this episode, we’re not just airing grievances; we’re giving you the tools to fix them! Links referenced in this episode:Podmastery.co/newsletterpodknows.co.ukMentioned in this episode:Podmaster Free TipsBook your Podmaster auditWanna get unstuck from the sub 100 downloads per month doldrums. Fancy getting closer to top 2% podcaster glory?
Sounds like you need one of my Podmaster audits.
Go to podmastery.co/lite and within 5 business days you’ll get a full video and written report on my findings.
That's podmastery.co/lite
Podmaster auditA Podknows ProductionPodknows helps brands and creators to build their podcasts into virtual sales and marketing teams which get them results even when they're sleeping. Find out more at https://podknows.co.uk/Free tipsWant to get free insightful actionable tips on how to get closer to 'podmastery'? Sign up! I promise not to spam you!Podmaster Free TipsThis podcast uses the following third-party services for analysis: Podder - https://www.podderapp.com/privacy-policy
Niche Marketing Podcast
F&B 09: Amazon Marketing for Food Products [Food and Beverage Marketing - Part 9 with Aalap Shah]
Aalap Shah from 1o8 Agency shares insights on Amazon marketing for food and beverage consumer products, highlighting essentials such as account setup, brand registry, and A+ content. He stresses strategic product planning and starting with DTC before expanding to Amazon, emphasizing long-term success. Strategies for enhancing product listings, utilizing market research tools, maximizing advertising impact, understanding the Amazon algorithm, and leveraging innovative techniques like 3D images are discussed. The interview also covers the significance of reviews, ethical acquisition methods, and off-Amazon marketing through platforms like TikTok for increased sales. Leveraging FBA for conversion ease and efficient inventory management during peak demand is recommended, along with the importance of brand registry and holistic consulting services for CPG success. Key Takeaways 1. Amazon as an Equalizer Amazon provides an opportunity for smaller brands to compete with larger competitors. Aalap highlights that Amazon allows even the ‘little guys’ to compete effectively, which is a significant advantage for emerging food and beverage brands. 2. Importance of Brand Registry Registering your brand on Amazon is crucial for protecting your product listings and unlocking advanced features like A+ content. This helps in maintaining the integrity of your brand and enhancing the quality of your listings. 3. A+ Content for Enhanced Storytelling A+ content is essential for telling your brand’s story effectively. It allows for richer product descriptions, comparison charts, and the inclusion of high-quality images and videos, all of which can significantly boost conversion rates. 4. SEO and Keyword Optimization Optimizing product titles, bullets, and descriptions for SEO is vital for visibility on Amazon. Using tools like Helium 10 or Jungle Scout can help in identifying the right keywords and optimizing listings to rank higher in Amazon search results. 5. Inventory Management Mainta
WSJ What’s News
Bonds Sell Off as New U.S. Tariffs Upend Global Trade
A.M. Edition for April 9. As U.S. tariffs targeting nearly 100 nations take effect, WSJ reporters Jason Douglas and Kim Mackrael explain how America’s trade partners are responding to the levies, including a 104% tariff on China. Plus, markets reporter Chelsey Dulaney breaks down an intensifying selloff in usual safe haven U.S. Treasurys. And President Trump vows to bring back the declining U.S. coal industry. Luke Vargas hosts.
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The ASHHRA Podcast
#138 - Transforming Healthcare Talent Management at Wellstar
We are excited to share insights from our latest episode of The ASHHRA Podcast featuring the dynamic Laura Dannels, Chief Talent Officer at Wellstar Health System in Atlanta.In this episode, we dive deep into Laura’s inspiring journey and her innovative approach to talent acquisition and management in the healthcare industry. With a rich history in HR, Laura’s expertise spans talent acquisition, management, and learning, all underpinned by her academic background as a PhD and MBA. Laura shares her deep commitment to improving the healthcare environment, inspired by personal experiences and a passion for meaningful impact.Key Highlights:Nurturing Future Talent:Laura emphasizes the importance of not waiting for titles to make impactful change. Whether you're in healthcare or another industry, this episode is filled with valuable insights on taking ownership and driving initiatives that matter.Building Internal Universities:Drawing from her foundational work at Kaiser Permanente, Laura sheds light on the significance of internal learning systems and offers tips for organizations looking to implement such programs.Flexible Work Models in Healthcare:Learn about innovative ways Wellstar Health System is rethinking work models, including AI integration and flexible scheduling, to meet modern challenges and attract top talent.The Power of Mindset:Laura highlights the importance of self-care, gratitude, and mindful practices to ensure leaders are at their best, ready to drive success and inspire those around them.We also get personal with Laura as she discusses her morning rituals and how she maintains a growth mindset amidst the pressures of leading in a rapidly evolving industry.Laura’s contributions go beyond just her professional endeavors as she also serves as an adjunct professor, inspiring a new generation of HR leaders at Columbia University.This episode is packed with inspiration and actionable advice for anyone looking to make a meaningful impact in their fiel