James Hipkin (CEO & Founder, Inn8ly) on how avatars of your target audience and buyer’s journey maps are crucial to B2B marketing success. James elaborated on the pitfalls that marketers should avoid and what important aspects of customer research they should focus on. He also provided tips on how to get internal buy-in to conduct the relevant research.

Jaylen Brown dropped 24 points, while Derrick White added 22, as the Boston Celtics extended their winning streak to six games with a 111-101 victory over the Toronto Raptors on Tuesday night. Tune into The Garden Report Celtics Postgame Show with Jimmy Toscano, Bobby Manning, and Noa Dalzell as they break down the Celtics' performance, key takeaways, and what’s next for Boston! The Garden Report on CLNS Media is Powered by: 💰 Prize Picks - https://prizepicks.onelink.me/LME0/CLNS Download the app today and use Code CLNS when you sign up & Get $50 instantly when you play $5! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Rising Tide Startups Podcast, Bradley Hamner, founder of Blueprint OS and host of “Above The Business”, shares how small business owners can scale sustainably by designing systems that drive growth and efficiency, and free up their time. Having experienced firsthand the shift from burnout to balance, Bradley introduces his SCALE framework—Sustainable Revenue, Consistent Growth, Ample Time Away, Leverage, and Efficient Operations—which helps entrepreneurs grow without sacrificing their well-being. Bradley explains how shifting from being the “rainmaker” to the “architect” of your business allows you to create systems that operate independently. He highlights the importance of taking strategic breaks to recharge, arguing that time away can actually fuel long-term growth. Finally, Bradley encourages owners to work “above” their business, dedicating time each week to strategic thinking and long-term planning. His insights empower small business owners to break free from the daily grind and build businesses that thrive independently. Through the SCALE framework, entrepreneurs gain practical strategies to boost revenue, achieve consistent growth, and reclaim their time for strategic focus. Here are the key takeaways from the conversation: Personal development is key to business growth, helping entrepreneurs scale and launch new ventures successfully. A practical framework for scaling businesses focuses on sustainable growth, leadership, and reaching revenue milestones. Dedicating time away from daily tasks for strategic thinking boosts decision-making and satisfaction. Executive assistants and efficient operating systems allow entrepreneurs to focus on growth instead of daily operations. The Rule of 40 combines growth and profitability percentages to maintain a healthy balance for sustainable business success. Taking time off helps business owners improve their personal well-being and business health. A clear roadmap and community

Note this episode contains explicit language and discussion of self-harm.On the RealClearDefense podcast “Hot Wash” John Sorensen and RCD contributor John Waters speak with Miles Lagoze, the documentary filmmaker behind “Combat Obscura” a gripping unfiltered look at the war in Afghanistan in 2011 and 2012 during his time as an eighteen year-old Combat Camera with the 1st Battalion 6th Marines. Most recently he is the author of a new book about his experiences in Afghanistan and returning home. It’s called, “Whistles From the Graveyard: My Time Behind the Camera on War, Rage, and Restless Youth in Afghanistan”"Whistles From the Graveyard" is available for pre-order.Look for RCD Contributor John Waters’ new novel “River City One” published this fall."Follow Hot Wash on Twitter @hotwashrcdEmail comments and story suggestions to editors@realcleardefense.comSubscribe to the RealClearDefense Podcast "Hot Wash"Subscribe to the Morning Recon newsletterfor a daily roundup of news and opinion on the issues that matter for military, defense, veteran affairs, and national security.