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FRIED. The Burnout Podcast
Regan Parker: ShiftKey offers Healthcare Workers Freedom, Choice, and Control
Burnout Recovery works better with support. UNFRIED is our small group (5 people max!) coaching program to help guide you through your recovery. Apply now! [http://bit.ly/unfried]“People leave the field not because they don’t love the work, but the confines of the work structure make it impossible for them to do it,” says Regan Parker, Chief Legal and Public Affairs officer for Shift Key, a technology marketplace that connects licensed independent healthcare professionals with facilities who need their services. As healthcare workers continue to feel overworked and undervalued, they continue to burn out, leaving healthcare facilities with staffing shortages. By allowing professionals to set their own rates and to select work on a shift-by-shift basis, Shift Key’s model offers the flexibility and autonomy to maintain a work/life balance. It also provides relief from the expectations of a traditional employee’s schedule, while providing similar relief to company teams who are understaffed and thus at equal risk of burnout. On today’s episode of FRIED, Regan joins host Cait Donovan to discuss why this approach to work—which is gaining traction across all sectors—is especially helpful for those who are natural caregivers and nurturers and, as a result, don’t have the most business acumen or are even sure they should be charging for their work at all. The two discuss the importance of offering per diem workers a social safety net and protections under the law which, at least in the U.S., have traditionally only been offered to a company’s employees. Join today’s discussion to learn why Shift Key’s system is the future of work and how it could be game-changing to a number of professions. Quotes“At my very first marketplace company, I got to see how technology could enable people to work on their own terms, and the people that that impacts the most are moms, caregivers, people with disabilities, people who can’t work in a traditional setting, who really need flexibility an
Niche Marketing Podcast
F&B 09: Amazon Marketing for Food Products [Food and Beverage Marketing - Part 9 with Aalap Shah]
Aalap Shah from 1o8 Agency shares insights on Amazon marketing for food and beverage consumer products, highlighting essentials such as account setup, brand registry, and A+ content. He stresses strategic product planning and starting with DTC before expanding to Amazon, emphasizing long-term success. Strategies for enhancing product listings, utilizing market research tools, maximizing advertising impact, understanding the Amazon algorithm, and leveraging innovative techniques like 3D images are discussed. The interview also covers the significance of reviews, ethical acquisition methods, and off-Amazon marketing through platforms like TikTok for increased sales. Leveraging FBA for conversion ease and efficient inventory management during peak demand is recommended, along with the importance of brand registry and holistic consulting services for CPG success. Key Takeaways 1. Amazon as an Equalizer Amazon provides an opportunity for smaller brands to compete with larger competitors. Aalap highlights that Amazon allows even the ‘little guys’ to compete effectively, which is a significant advantage for emerging food and beverage brands. 2. Importance of Brand Registry Registering your brand on Amazon is crucial for protecting your product listings and unlocking advanced features like A+ content. This helps in maintaining the integrity of your brand and enhancing the quality of your listings. 3. A+ Content for Enhanced Storytelling A+ content is essential for telling your brand’s story effectively. It allows for richer product descriptions, comparison charts, and the inclusion of high-quality images and videos, all of which can significantly boost conversion rates. 4. SEO and Keyword Optimization Optimizing product titles, bullets, and descriptions for SEO is vital for visibility on Amazon. Using tools like Helium 10 or Jungle Scout can help in identifying the right keywords and optimizing listings to rank higher in Amazon search results. 5. Inventory Management Mainta
In the Flat
Episode 129: Week two look back and week three look ahead
We talk about all of the week 2 results, buy or sell playoff contenders, and preview week 3 in College Football. The poor state of Notre Dame (01:01) Texas vs. Michigan Results (04:55) Iowa State vs. Iowa Results (09:49) Tennessee vs. NC State Results (13:36) Nebraska vs. Colorado Results (18:20) Oregon vs. Boise State Results (23:58) Buy or Sell: Oklahoma State as Playoff Contender (30:03) Buy or Sell: Kansas State as Playoff Contender (30:42) Buy or Sell: Penn State as Playoff Contender (31:50) Buy or Sell: Utah as Playoff Contender (33:19) Buy or Sell: Alabama as Playoff Contender (34:34) Buy or Sell: LSU as Playoff Contender (36:41) Buy or Sell: Oklahoma as Playoff Contender (38:50) Arizona at Kansas State Preview (41:25) Alabama at Wisconsin Preview (42:57) LSU at South Carolina Preview (45:45) Boston College at Missouri Preview (47:14) Oregon at Oregon State Preview (48:47) Tulane at Oklahoma Preview (50:43) Follow us on Twitter - https://twitter.com/InTheFlatPod Check out our new website - https://intheflatpod.podcastpage.io/ Get 10% off your first month of BetterHelp by using our link– BetterHelp.com/InTheFlat
the no BS podcast
Daily Dose - Sponsored Listings Coming to VRBO?
Original article or post - Skift - Expedia Is Considering Ways to Introduce Sponsored Listings on Vrbohttps://skift.com/2024/04/09/expedia-is-considering-ways-to-introduce-sponsored-listings-on-vrbo/By Dennis SchaalTagging: Dennis Schaal, Rob Torres, Amiad Soto, Guesty VRBOIs there an article or social post you'd like us to respond to on the no BS Daily Dose?? If so, please fill out this Google form- https://docs.google.com/forms/d/1EoiHZ5PvtsTqDqvZDrhDWvrkDGPJcTVrhioaPO0S4nY/edit

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