అట్లాస్‌ సైకిల్‌ ఆఖరి యూనిట్‌ మూసివేత!

[hyperbole]

Akariki cycle-lu kuda manaufacture chese paristutlu leva India, iltani iconic brand  ni kapudu koka pote “what is make in India campaign about?”

న్యూఢిల్లీ: అట్లాస్‌ సైకిల్‌‌..భారత్‌లో సైకిళ్లకు పర్యాయపదంగా మారిన పేరు. చాలా మంది, ముఖ్యంగా గ్రామీణ ప్రాంతాల్లోని ప్రజలకు అట్లాస్‌ సుపరిచతం.   తాజాగా   సైకిళ్ల ఉత్పత్తిని ఆ కంపెనీ రెండురోజుల క్రితం  మూసివేసింది. ఫ్యాక్టరీని నడపడానికి నిధుల కొరత ఉందంటూ దేశ రాజధానికి సమీపంలోని సాహిబాబాద్‌లో తన చివరి తయారీ యూనిట్‌ను  మూసివేస్తున్నట్లు యాజమాన్యం తెలిపింది.

అట్లాస్‌ సీఈవో ఎన్పీ సింగ్‌ రాణా మాట్లాడుతూ.. 'కంపెనీ షట్‌డౌన్‌ తాత్కాలికమే. మిగులు భూమిని అమ్మడం ద్వారా సుమారు రూ.50 కోట్లు సమీకరించుకోవాలనుకుంటున్నాం. ఆ తర్వాత  తిరికి కార్యకలపాలను పునరుద్ధరిస్తామ'ని ఆయన స్పష్టం చేశారు. జూన్‌ 3న ఫ్యాక్టరీని కంపెనీ మూసివేసింది. యాదృచికంగా  అదే రోజు ప్రపంచ సైకిళ్ల దినోత్సం కావడం గమనార్హం. 

ఇక మిగిలిన 431 మంది ఉద్యోగులకు కూడా కంపెనీ తొలగించింది. అయినప్పటికీ వారిని సంస్థలో కొనసాగిస్తామని, రోజువారీ హాజరు ఆధారంగా లే-ఆఫ్‌ వేతనాలు చెల్లిస్తామని రాణా పేర్కొన్నారు.  దేశంలో అతిపెద్ద ప్లాంట్ 1989లో ప్రారంభమైంది.  ప్రతినెలా రెండు లక్షల సైకిళ్ల ఉత్పత్తితో అట్లాస్ సైకిల్‌  చివరి  ప్లాంట్ ఇదే. ఎలాంటి నోటీసులు లేకుండా ఫ్యాక్టరీని మూసివేశారని ఉద్యోగులు ఆవేదన వ్యక్తం చేస్తున్నారు. 

[hyperbole]

Atlas ranger was my first cycle growing up.. bsa slr was sister’s  cycle.. nostalgia 

[Android_Halwa]

innovation cheyadam marichitinam kaka manam..

Look at Hindustan Motors...1960's la vellu Morrison gallatho, ford batch tho collaborate ayi Ambassador car ni tayar chesinaru...chesinam kada ani nidra poinaru...maruti was introduced in 1983 and it has captured indian market where as the then market leader Ambassador has lost its share...main reason is not to innovate and bring new products

in the same way...Bajaj kuda kawasaki tho kalisi workout chesinaru...success ayi kawasaki ni 10gey mani sontha kompa nadipistunaru and at the same time, they are bringingo ut newer models to suit the market...same thing with hero honda and yamaha...

Atlas cycle kuda anthe...sarkari contracts kosam cycle brand maintain chesindi...edo oka roju avalsinde idi...ipudu ayindi..anthe theda..!!!

But..Atlas was a brand known for its cycle which will be remembered anthe..

 

[Spartan]

59 minutes ago, Android_Halwa said:

innovation cheyadam marichitinam kaka manam..

Look at Hindustan Motors...1960's la vellu Morrison gallatho, ford batch tho collaborate ayi Ambassador car ni tayar chesinaru...chesinam kada ani nidra poinaru...maruti was introduced in 1983 and it has captured indian market where as the then market leader Ambassador has lost its share...main reason is not to innovate and bring new products

in the same way...Bajaj kuda kawasaki tho kalisi workout chesinaru...success ayi kawasaki ni 10gey mani sontha kompa nadipistunaru and at the same time, they are bringingo ut newer models to suit the market...same thing with hero honda and yamaha...

Atlas cycle kuda anthe...sarkari contracts kosam cycle brand maintain chesindi...edo oka roju avalsinde idi...ipudu ayindi..anthe theda..!!!

But..Atlas was a brand known for its cycle which will be remembered anthe..

 

  cycle anagane TDP meeda padtavemo anukunna..

[kothavani]

1 hour ago, hyperbole said:

Atlas ranger was my first cycle growing up.. bsa slr was sister’s  cycle.. nostalgia 

Same bro atlas atb red black lavati tyres apude vachayi along with hero ranger podugu handle

[mettastar]

1 hour ago, hyperbole said:

Atlas ranger was my first cycle growing up.. bsa slr was sister’s  cycle.. nostalgia 

ma ayya ranger aithe ma pichal pagulthayi ani bsa slr konnadu 😅 .. luckily ladies dhi kadu 

[Android_Halwa]

naaku hercules cannon barrel cycle vuntunde...danamam, enkala stand mida okadu, mundu rod mida inkokadini ekkinchi himayathnagar nundi liberty chowrastha chadav  ekketollam...lechi lechi thokuthe mazaa vastunde..

[ChinnaBhasha]

bsa slr photon blue color nadi.. class look appatlo 😎

[chantigaduUS]

brand perlu sarey...meeku asaly models kuda ela gurtunnayi babu...😱

[kothavani]

1 hour ago, Android_Halwa said:

naaku hercules cannon barrel cycle vuntunde...danamam, enkala stand mida okadu, mundu rod mida inkokadini ekkinchi himayathnagar nundi liberty chowrastha chadav  ekketollam...lechi lechi thokuthe mazaa vastunde..

Bro nuvu Himalayath nagar? Missing king and cardinal, pick and move??? Apatlo akada Harmour(ohris) ani untunde qda icr cream.thinte thopu dinal dinal yaad untunde, iga Cafe bahar gurinchi ayithe cheopoddu anuko

[hyperbole]

19 minutes ago, kothavani said:

Bro nuvu Himalayath nagar? Missing king and cardinal, pick and move??? Apatlo akada Harmour(ohris) ani untunde qda icr cream.thinte thopu dinal dinal yaad untunde, iga Cafe bahar gurinchi ayithe cheopoddu anuko

Had best mommets around Himayatnagar, MLA quarters.. basically anni throw away distanc lo untayi colleges, theaters, iconic restaurants and bakeries, porila coloring lu, bus stop lalla mottam poragalle.. ma mama vallu air bus apartments lo untunde sagamu rojulu  akkadane undatonni..later days it started becoming one of the prominent shopping districts. Although it lost those iconic places still Himayat nagar has a different charm..hyd lo unna 90s poragallakui mastu nostalgic place idi 

[Mr Mirchi]

19 minutes ago, hyperbole said:

Had best mommets around Himayatnagar, MLA quarters.. basically anni throw away distanc lo untayi colleges, theaters, iconic restaurants and bakeries, porila coloring lu, bus stop lalla mottam poragalle.. ma mama vallu air bus apartments lo untunde sagamu rojulu  akkadane undatonni..later days it started becoming one of the prominent shopping districts. Although it lost those iconic places still Himayat nagar has a different charm..hyd lo unna 90s poragallakui mastu nostalgic place idi 

Emi anukoku

 

ikkada topic cycle gurinchi Himayath nagar lo vunna sthithi gathula gurinchi kaadhu 🤣

[ChinnaBhasha]

4 minutes ago, Mr Mirchi said:

Emi anukoku

 

ikkada topic cycle gurinchi Himayath nagar lo vunna sthithi gathula gurinchi kaadhu 🤣

vu 😀

[karthik25]

3 hours ago, Android_Halwa said:

innovation cheyadam marichitinam kaka manam..

Look at Hindustan Motors...1960's la vellu Morrison gallatho, ford batch tho collaborate ayi Ambassador car ni tayar chesinaru...chesinam kada ani nidra poinaru...maruti was introduced in 1983 and it has captured indian market where as the then market leader Ambassador has lost its share...main reason is not to innovate and bring new products

in the same way...Bajaj kuda kawasaki tho kalisi workout chesinaru...success ayi kawasaki ni 10gey mani sontha kompa nadipistunaru and at the same time, they are bringingo ut newer models to suit the market...same thing with hero honda and yamaha...

Atlas cycle kuda anthe...sarkari contracts kosam cycle brand maintain chesindi...edo oka roju avalsinde idi...ipudu ayindi..anthe theda..!!!

But..Atlas was a brand known for its cycle which will be remembered anthe..

 

spot on..lack of innovation is the reason. 

Maruti was initially a PSU. Danni liberalize chesesariki Suzuki bought major share. So, Maruti Suzuki got into innovation, and they sustained. Ambassador was lost in time.

Bajaj ni Pulsar brand nilabettindi. Leda adi kuda poyedi. Today Bajaj sells more Pulsars outside India than within India. Deenni copy kotti China vodu Gulsar ani bike start chesadu  But Bajaj also did mistakes. Rajiv bajaj felt that there is no market left for scooters. So, he didn't work on innovation in scooters. This was taken over by Honda and Activa is a massive hit in India. 

[Android_Halwa]

56 minutes ago, kothavani said:

Bro nuvu Himalayath nagar? Missing king and cardinal, pick and move??? Apatlo akada Harmour(ohris) ani untunde qda icr cream.thinte thopu dinal dinal yaad untunde, iga Cafe bahar gurinchi ayithe cheopoddu anuko

bought up, schooling in Himayathnagar and spent major part of my life....kya din the bhai woh din..!!

King and Cardinal antava...meri zindagi kada pehla chicken burger on the very first day of opening of KC....opening day roju thumps up free vunde burger tho...I remember chic burger was 8 rupees and veg burger was 6, puffs all used to be 2.50....havmor kuda chala tarvata vachina dukaan kaka...ambience wines pakkaki hot shots ani okati vuntunde chinese...liberty kada Alex Kitchen...under ground la Narmada's rasoi...pori poragala meetings ki pick and move....Universal Bakery had Hyderabad's first softy ice cream machine...Thunder Bowl ani oka snooker and videogame parlour vuntunde with a kind of dance floor...ivi classic himayathnagar days...ipudu baaga rush ayipoi karab ayindi...hyderabad's ek dum kadaka porila maal vuntunde vaa area la...lucky that I went to school in this area...