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The Trade desk vs pubmatic


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Both are demand side platforms .

 

but ttd has the technology edge and they manage and run the advertisements for several big companies and they run their service based on  data driven to target the interested audiences .
 

TTD connected with 105 different SSP (seller side platform) exchanges and the scan 10milliom ads per seconds and choose the slots that fits the client needs . They are advantage with their technology and they can scale.

TTD has coonected tv opportunity and Jeff green (Ttd ceo) was telling that every subscription service may introduce ad based service (example Hulu service with advertisements) . This looks promising from my prospective.

 

they have introduced a new product called solimar and it is little more adavancr that help customers with lot on insights . Ttd looks very promising 

 

 

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2 hours ago, KondapalliRaj said:

Both are demand side platforms .

 

but ttd has the technology edge and they manage and run the advertisements for several big companies and they run their service based on  data driven to target the interested audiences .
 

TTD connected with 105 different SSP (seller side platform) exchanges and the scan 10milliom ads per seconds and choose the slots that fits the client needs . They are advantage with their technology and they can scale.

TTD has coonected tv opportunity and Jeff green (Ttd ceo) was telling that every subscription service may introduce ad based service (example Hulu service with advertisements) . This looks promising from my prospective.

 

they have introduced a new product called solimar and it is little more adavancr that help customers with lot on insights . Ttd looks very promising 

 

 

What about pubmatic?

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