Watch: Sajjanar Know How To use Pawan’s Craze

[Anta Assamey]

Of late, TSRTC has been coming up with interesting promotional activities to promote bus transportation. In the process, they have been using films to campaign the bus transportation promotions.

Recently, TSRTC MD VC Sajjanar shared a clip from the recent blockbuster Bheemla Nayak to encourage people to travel in buses.

In the clip, we can see Pawan Kalyan boarding an RTC bus and travelling in it. TSRTC used this video clip to promote bus travel and encourage people to board RTC buses for transportation. This clip is now going viral all over the internet.

“Endhi Danny nannu follow aithunnav? Idhi emaina Bheemla Nayak bus aa? TSRTC Bus. Manandari Bus” tweeted VC Sajjanar along with the video.

This is indeed a good move because using memes and movie clips help in making the campaign viral among the masses. TSRTC got the formula right and has been using movie mania to promote bus transportation.

[Anta Assamey]