Disney-Star and Viacom share the spoils in 6 billion-dollar-plus IPL rights deal

[Kool_SRG]

IPL's per-game valuation now slots in only behind NFL

 

The world's richest cricket league has just got a lot richer. The IPL's blockbuster media rights auction will net a potential INR 48,390 crore (US$ 6.2 billion approx.) in the next five years, making the league among the wealthiest in the world of sports. Disney-Star* has retained the TV rights in the subcontinent for INR 23,575 crore (US$ 3 billion approx.), while Viacom-Reliance secured the digital rights in the same region and media rights (both TV and digital) across three global regions - Australia + New Zealand, the UK and South Africa - for INR 23,758 crore. Media rights for two other global regions - the Middle East (INR 205 crore) and the USA (INR 258 crore) - go to Times Internet.

 

Broken down further, Disney-Star will pay INR 57.5 crore per match, while Viacom-Reliance, who won the subcontinental digital rights for all matches at Rs 50 crore a match, and then committed another INR 33 crore per match for a non-exclusive package of high-profile games (ranging between 18 and 24 matchs), will effectively end up paying just over INR 58 crore per match. Throw in the global numbers, and the IPL is now behind only the NFL in per-match value.

[Kool_SRG]

[Kool_SRG]

[Kool_SRG]

IPL Media Rights Auction: Disney-Star, Viacom18 Big Winners As BCCI Pockets Eye-watering INR 48,390 Crore

Indian Premier League media rights deals sold for record-breaking amount as BCCI's T20 cricket league becomes even richer.

Finally! The Board of Control for Cricket in India (BCCI) on Tuesday revealed the winners of the IPL media rights e-auction after three days of action. And the big winners are Disney-owned Star India and Viacom18.

Jay Shah, the BCCI secretary, took to Twitter to confirm the winners. He wrote: "I am thrilled to announce that STAR INDIA wins India TV rights with their bid of Rs 23,575 crores. The bid is a direct testimony to the BCCI’s organizational capabilities despite two pandemic years."

India TV rights is the top package (A). Star India will now have the Indian sub-continent exclusive TV (broadcast) rights. The BCCI had set the base price for the TV rights for the Indian sub-continent at Rs 49 crore per game.

Meaning, Star India doled out Rs 57.50 cr per match.

Also revealing Viacom18's winning bid for Category B, Shah said that "India has seen a digital revolution & the sector has endless potential. The digital landscape has changed the way cricket is watched. It has been a big factor in the growth of the game & the Digital India vision."

Viacom18 - backed by Indian billionaire Mukesh Ambani - secured the streaming/ digital rights for Rs 23,758 cr. The base price for the digital rights for the Indian sub-continent was set at Rs 33 crore per game.

Category C, which is for 18 selected games in each season for digital, also goes to Viacom18 for Rs 3,257.52 cr (Rs 33.24 cr per match for 98 matches). The base price for this 18-match was Rs 11 crore per game.

Category D was sold for Rs 1324 crore to Viacom18 and Times Internet. This category covers all games and will be for combined TV and digital rights for overseas. The base price was INR 3 crore per game.

This auction for the next five-year cycle (2023 to 2027).

[Kool_SRG]

[Kool_SRG]

[Kool_SRG]

[texas]

23 hours ago, Kool_SRG said:

[Epic]

Approx 50 lakhs per ball

 

[anna_gari_maata]

Lol dump in market and pump in IPL

[Pavanonline]

On 6/14/2022 at 8:52 AM, Kool_SRG said:

IPL's per-game valuation now slots in only behind NFL

 

The world's richest cricket league has just got a lot richer. The IPL's blockbuster media rights auction will net a potential INR 48,390 crore (US$ 6.2 billion approx.) in the next five years, making the league among the wealthiest in the world of sports. Disney-Star* has retained the TV rights in the subcontinent for INR 23,575 crore (US$ 3 billion approx.), while Viacom-Reliance secured the digital rights in the same region and media rights (both TV and digital) across three global regions - Australia + New Zealand, the UK and South Africa - for INR 23,758 crore. Media rights for two other global regions - the Middle East (INR 205 crore) and the USA (INR 258 crore) - go to Times Internet.

 

Broken down further, Disney-Star will pay INR 57.5 crore per match, while Viacom-Reliance, who won the subcontinental digital rights for all matches at Rs 50 crore a match, and then committed another INR 33 crore per match for a non-exclusive package of high-profile games (ranging between 18 and 24 matchs), will effectively end up paying just over INR 58 crore per match. Throw in the global numbers, and the IPL is now behind only the NFL in per-match value.

Massive massive deal, got there is very short time comparatively

[Bhiku_Matre]

**! Every year intha huge money generate avutundhi Ga.. At least 10-20% of money tho other sports ni encourage cheyochu Ga.. 

Inkenni days.. Cricket.. Cricket ani oogutaaru 

[Balibabu]

14 minutes ago, Bhiku_Matre said:

**! Every year intha huge money generate avutundhi Ga.. At least 10-20% of money tho other sports ni encourage cheyochu Ga.. 

Inkenni days.. Cricket.. Cricket ani oogutaaru 

nuvvu cricket chudatam tagginchi and verey sports chusey varaki valla dhanda aaparu.

[Bhiku_Matre]

3 hours ago, Balibabu said:

nuvvu cricket chudatam tagginchi and verey sports chusey varaki valla dhanda aaparu.

Regular ga follow avvadam eppudo aapesa bhayya..