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B2B Marketers on a Mission
Ep. 151: How Insights into Your Target Audience Can Lead to Success
James Hipkin (CEO & Founder, Inn8ly) on how avatars of your target audience and buyer’s journey maps are crucial to B2B marketing success. James elaborated on the pitfalls that marketers should avoid and what important aspects of customer research they should focus on. He also provided tips on how to get internal buy-in to conduct the relevant research.
Proactive - Interviews for investors
Wedgemount Resources updates field activities at Huggy Assets, reactivates five wells
Wedgemount Resources CEO Mark Vanry joined Steve Darling from Proactive to provide an update to Proactive on the company's field activities at its recently acquired Huggy Assets. After weather-related delays, Wedgemount has full operations going, including pumping, surface facility optimization, maintenance, chemical treatments, and well workovers. The company's primary focus remains on the Echo and Novice operational areas, where five additional wells have been brought back online. These wells had been inactive for a significant period before Wedgemount's acquisition. Historical initial production (IP) rates for these wells ranged from 15 to 65 barrels of oil equivalent per day (boepd). Vanry noted that previous successful chemical stimulations on Wedgemount’s Willowbend leases resulted in improved well performance. The company expects similar or better results from workovers and chemical treatments at Huggy, potentially exceeding the original IP rates. Looking ahead, Wedgemount has over 100 additional wells that have yet to undergo chemical stimulation, presenting significant production upside over the next two years. #proactiveinvestors #westmountreosurcescorp #cse #wdgy #otcqb #wdgrf #OilProduction #TexasEnergy #EnergyInvesting #OilandGas #MarkVanry #ProactiveInvestors #EnergyStocks #Investing #OilExploration
CryptoSlate SlateCast
From failure to fortune: Jonathan Bouzanquet on blockchain and gaming
Jonathan Bouzanquet, the Co-Founder and Chief Strategy Officer of Playa3ull Games, joined CryptoSlate’s SlateCast alongside Editor-in-Chief Liam “Akiba” Wright and CEO Nate Whitehill. In a thought-provoking discussion, Bouzanquet shared his vision for blockchain gaming, emphasizing a community-first approach, sustainable funding, and the potential of blockchain technology to revolutionize the gaming industry.Building Games Backwards: A Player-Centric PhilosophyThe discussion delved into Playa3ull's unique approach to game development, which they call "building games backwards." This method emphasizes community involvement from the outset.Jonathan stated, "With Play3bull, we bring the community back into the game. We don't want to just tell the player, this is our game, play it or fuck off. We want to say, here's the game. What do you think? How can we make it better?"This strategy involves an advisory council rather than a traditional DAO, aiming for a dialogue between developers and players to shape the game's evolution based on real feedback.The Importance of Digital Asset OwnershipA significant part of the conversation revolved around the benefits of blockchain for gaming, particularly in terms of asset ownership. Jonathan highlighted the frustrations with traditional gaming where players do not own their in-game achievements."Since you invest such enormous amounts of time, it's important to have those assets owned and they are valuable,"he remarked, envisioning a future where these assets could have inter-game utility.Playa3ull's Economic Model: The Bull TokenJonathan detailed Playa3ull's economic system, centered around the Bull Token. Unlike many gaming platforms with separate tokens for each game, Playa3ull uses a single token across its ecosystem for stability and broader utility."So, our coin comes into existence through our node system... half the coin goes to the company for company function, and half the coin goes to the nodes,"he explained, outlining a
Rising Tide Startups
8.19 – Bradley Hamner – Blueprint OS
In this episode of the Rising Tide Startups Podcast, Bradley Hamner, founder of Blueprint OS and host of “Above The Business”, shares how small business owners can scale sustainably by designing systems that drive growth and efficiency, and free up their time. Having experienced firsthand the shift from burnout to balance, Bradley introduces his SCALE framework—Sustainable Revenue, Consistent Growth, Ample Time Away, Leverage, and Efficient Operations—which helps entrepreneurs grow without sacrificing their well-being. Bradley explains how shifting from being the “rainmaker” to the “architect” of your business allows you to create systems that operate independently. He highlights the importance of taking strategic breaks to recharge, arguing that time away can actually fuel long-term growth. Finally, Bradley encourages owners to work “above” their business, dedicating time each week to strategic thinking and long-term planning. His insights empower small business owners to break free from the daily grind and build businesses that thrive independently. Through the SCALE framework, entrepreneurs gain practical strategies to boost revenue, achieve consistent growth, and reclaim their time for strategic focus. Here are the key takeaways from the conversation: Personal development is key to business growth, helping entrepreneurs scale and launch new ventures successfully. A practical framework for scaling businesses focuses on sustainable growth, leadership, and reaching revenue milestones. Dedicating time away from daily tasks for strategic thinking boosts decision-making and satisfaction. Executive assistants and efficient operating systems allow entrepreneurs to focus on growth instead of daily operations. The Rule of 40 combines growth and profitability percentages to maintain a healthy balance for sustainable business success. Taking time off helps business owners improve their personal well-being and business health. A clear roadmap and community

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